Tim Cook: iPad sales decline can be compared with the “speed bumps”

Posted on Aug 30 2014 - 10:42am by Huzoor Bux
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Tim Cook iPad sales decline can be compared with the speed bumps

A few days ago, Apple CEO Tim Cook interviewed by journalist Walt Mossberg of Publishing Re / Code. Much of the talk was given to the sales of the iPad and its share in the global market, which has recently become much reduced . The question that Apple is going to take in this situation, Cook assured that no cause for concern.

We are very pleased with the success of iPad over the past four years, – says Tim. – What’s going on lately, I call the “speed bumps”, a phenomenon that can be seen in each category.

Is not quite clear what he meant Apple CEO under this statement. Rather, it is a gradual saturation of the tablet market in the world (in the original phrase sounds like «speed bump» – speed barrier). A similar phenomenon can be observed at the time of the PC market, the same thing is happening with the smartphone market.

Rather than pay attention to the fall of iPad sales at half a million units, compared with last year, Cook said that the four year, Apple sold 225 million tablets.

Apple – is not the only company that has trouble selling tablet, said Mossberg. Similar difficulties occur in Microsoft and Samsung – just the public, as a rule, rarely pays attention to them.

I wonder whether Apple will be able to boast of iPad sales over the first weekend this fall? Already in 2013, the Corporation did not.